Carmen Dela Cruz

About Me

Kumusta! I'm Carms (short for Carmen, but only my lola calls me that haha!), a 29-year-old home baker from Makati who turned my kitchen into a mini food business during the pandemic – and honestly, best decision ever! Growing up, I spent every weekend in my grandmother's kitchen learning her secret recipes for pandesal, bibingka, and the BEST ube halaya you'll ever taste. When COVID hit and I lost my office job, I started baking her recipes and sharing them with neighbors. Word spread fast, and before I knew it, I was getting orders left and right! That's when I discovered live selling, and it just clicked. What do I sell? EVERYTHING delicious – homemade pastries (my ube cheese pandesal is a bestseller!), Filipino comfort food (think adobo flakes, longganisa, bagnet), artisanal jams and spreads, premium coffee beans I source from Benguet, and limited-edition treats every week. I also love featuring small local food producers who need a platform. I've been doing this full-time for almost 3 years now, and what I love most is the community. My live sessions aren't just about selling – we share recipes, talk about food memories, and I always do taste tests on camera (perks of the job!). Plus, everything is made fresh, no preservatives, and I personally deliver within Metro Manila. If you're craving authentic Filipino flavors or just want to support local food makers, let's eat together (virtually for now, haha)! Tara na! 🍞🍰

Live Selling Skills

Product Expertise

Social Presence

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